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Paris witnessed a vision that transcends e-commerce and the cloud. Jeff Bezos, founder of Amazon and Blue Origin, burst onto the scene at VivaTech 2026 with a proposal that blends industrial pragmatism, radical environmentalism, and near-utopian optimism: using the Moon as a logistics base to move heavy industry off Earth and thus restore the planet's environment to pre-industrial levels.

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“It’s time to go back to the moon. This time to stay,” Bezos told an audience of 200,000 attendees from 170 countries. With this phrase, the magnate made it clear that his goal is not to repeat the Apollo missions, which he called “expensive and inefficient,” but to establish a permanent presence. The key, according to him, is to drastically reduce the costs of space access, a problem he considers technically solved but not economically.
Bezos explained that, just as Henry Ford democratized the automobile, Blue Origin is democratizing space through reusable rockets and mass production. “Space travel is a solved problem. What we’re trying to do is make it profitable,” he said. When the cost per kilogram in orbit drops, a virtuous circle is triggered: cheaper satellites, more demand, more operational practice, and even lower costs. It’s the same pattern that turned the Internet into a platform for entrepreneurs, and that today allows startups to compete in sectors such as corporate network security or artificial intelligence.

For Bezos, the Moon is not a destination, but a logistics base. “It’s a gift to humanity,” he said. Just three and a half days away, its poles contain water ice that can be converted into oxygen and hydrogen (space fuel). Moreover, its gravity, six times weaker than Earth’s, allows materials to be moved into space with up to 28 times less energy. Manufacturing on the Moon would completely change the space economy.
The biggest ovation came when Bezos proposed moving heavy industries—manufacturing, data centers, energy production—off the planet. “We can have both: development and conservation,” he said. If industry operates in space using extraterrestrial resources, Earth could become a high-value ecological reserve. This approach echoes the need to optimize critical infrastructure, as discussed in AMD's acquisition of MEXT to improve data center efficiency.
Bezos also addressed artificial intelligence, moving away from alarmism. He stated that AI will expand human capacity to detect problems and accelerate invention, but will not replace work. He criticized LLMs for not understanding the physical world: “Reading a thousand books on gymnastics doesn’t make anyone a gymnast.” He presented Prometheus, a system to accelerate design and manufacturing, reducing the time between imagining something and building it. “What limits us is not technology, but our imagination,” he summarized.

Bezos recalled his two-door theory: irreversible decisions (type 1) require slowness; reversible decisions (type 2) should be made quickly and by few people. He criticized the bureaucracy of the aerospace sector, which treats everything as type 1, and called for more startup mentality. This agility is also key in IT infrastructure management, as seen in Valkey 9.1, which automates patching with bots.
The speech closed with a philosophical message: the ability to be resourceful and resourceful is the most valuable thing. Bezos said he learned this fixing machinery on a Texas ranch with his grandfather. “Any problem is solvable if you start believing it is. If you think it has no solution, it becomes a self-fulfilling prophecy,” he concluded.
Bezos’ vision not only redefines space exploration but also presents a business and sustainability model that could inspire an entire generation of entrepreneurs. As in the case of AI programs in Europe, the key lies in collaboration and long-term vision.
Original source: ComputerWorld. Analysis and adaptation by ForgeNEX.